What do investors want from your business?

Investors want to know your “why” — the reason you think the world needs your product or service. You should be able to communicate what problem your business solves in one or two sentences. You’ll lose investors and customers if your mission and goals are too complicated. You need a clear explanation of your business’s value to be successful.

How do I find small business investors?

What’s most important for you to know for now is that you can find small business investors from one person, or a group, which is most often helmed by a lead investor. The good news is that there’s no one direct approach to find small business investors.

How do I find a startup investor?

Find investors. Find your next investor with Crunchbase, the all-in-one business prospecting solution. Whether you’re crowdfunding or leaning toward the private investment market, choosing the right startup investors can make or break your company.